The Apple brand is known for designing intuitive products that are easy to use, including the brand’s classic keyboards. And anyone who’s seen the text bubbles in group chat turn green after the addition of a new member knows - aesthetics matter.What to Know About Apple Vintage Computer KeyboardsĪpple computers have long held special appeal for a segment of the market. From the physical storefronts to the online homepage, Apple is meticulous about its visual appeal. Whether you’re an Apple enthusiast or not, there’s no denying this brand’s influence in the design world. But iPhone 14 marks the beginning of a new era with major upgrades including camera improvements, advanced safety features, and Dynamic Island.Īpple describes Dynamic Island as “a truly Apple innovation that’s hardware and software and something in between.” This upgrade enables users to see apps, notifications, music, and more all in a small fixed widget at the top of the home screen - explaining why Apple introduced Dynamic Island as “the new face of iPhone.” Apple excels at setting trends For three generations of iPhones, the focus was on refinement and improvement rather than major changes. The last time the latest iPhone took up this much homepage real estate was back in 2017 with the release of the iPhone X. The “learn more” page for the iPhone 14 matches the homepage’s energy with up-close images of the sleek new device, smooth animations showing off the functionality, and scroll-triggered gradient effects that change the color of text or the background. When the iPhone 14 was released in September 2022, a dark purple device with shiny edges took over the above-the-fold section of the Apple homepage. This wasn’t a layout Apple used often on their homepage, so while they abandoned it soon after, they still use carousels as smaller components on occasion. While it may not have been the most accessible practice to use only a carousel, it gave every announcement the chance to have center stage. Lastly, the whole page was a carousel, which auto advanced through several full-page experiences. Secondly, there was a change in typography to Helvetica, which would be replaced by Apple’s own San Francisco typeface just three years later after people complained about thin Helvetica fonts. This design shift was a precursor to the short-lived neumorphism trend, which is essentially a hybrid of skeuomorphism and flat design. Flat design is distinctly two-dimensional and tends to feature bright colors that grab your attention. First up: a flatter design that was more minimalist and a slightly abstracted take on skeuomorphism. ![]() ![]() With the arrival of iOS 7 in September 2013, Apple took several new directions with their homepage. This homepage is from early 1997, around the time Steve Jobs had returned to the company as an advisor through the NeXT Computer acquisition But we won’t be focusing too much on this era of Apple’s designs as it’s before most of their defining products came to light. in the 1990sĭon’t get us wrong, we love 90s style web design. By looking at their homepage iterations over some of the most formative moments in the company’s history, we’ll see how Apple has expressed their brand and pushed web design and development to new heights.īefore we dive in, we have to give an immeasurable shoutout to The Internet Archive - the web’s literal time machine - because without their Wayback Machine, we would not have been able to find any of these images. Whether it’s through the use of their hardware (like MacBooks, iPhones, iPads), their software (iMovie, Keynote), or their marketing ( I’m a Mac, I’m a PC) - Apple has had an impact on everything from graphic design to hardware to web. There’s perhaps been no brand more influential on modern design as a whole than Apple.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |